The Circuit
The SAP AI calendar — curated independently.
Type
SAP relevance
Status
Showing 15 of 15 entries
SAP SE
May 11, 2026 – May 13, 2026
Orlando, FL
SAP's flagship annual conference covering product strategy, customer stories, and partner ecosystem. The primary venue for major SAP AI and Joule announcements.
Sapphire is where SAP makes its most significant product commitments. Expect major Joule and agentic AI announcements that will shape customer roadmaps for 2026-2027.
Open linkASUG
May 11, 2026 – May 13, 2026
Orlando, FL
Americas' SAP Users' Group annual conference. Practitioner-led sessions from SAP customers sharing real implementation experiences.
ASUG runs alongside Sapphire and offers the most credible peer-to-peer learning available. Customer-led AI sessions are particularly valuable for cutting through vendor narrative.
Open linkSAP SE
Las Vegas, NV
SAP's developer and technical conference. 2026 dates not yet confirmed — typically October/November. Deeper product sessions, hands-on labs, and certification opportunities across the SAP portfolio.
TechEd is the best venue for hands-on SAP AI capability evaluation. If you are planning BTP or SAP Build AI investments, this is where you validate the technical reality.
Open linkSAPinsider
Nov 17, 2026 – Nov 19, 2026
Copenhagen, Denmark
European SAPinsider conference bringing together SAP end users, experts, and partners for three days of learning and collaboration.
The premier European practitioner SAP event. Strong representation from Nordic and DACH markets with candid implementation perspectives.
Open linkSAPinsider
Oct 29, 2026 – Oct 30, 2026
New Orleans, LA
Focused conference exploring what is working in SAP ERP transformation today and the innovations shaping tomorrow's SAP landscape.
A practitioner-focused event with candid customer stories on ERP transformation. Particularly valuable for consulting teams advising on S/4HANA and AI adoption strategy.
Open linkSAP SE
May 19, 2026 – May 21, 2026
Europe
European edition of SAP Sapphire bringing together SAP executives, experts, partners, and customers across the continent.
The European Sapphire often surfaces region-specific AI adoption stories and regulatory perspectives not covered in Orlando. Worth tracking for EMEA-focused practitioners.
Open linkMastering SAP
May 14, 2026 – May 15, 2026
Singapore
Community conference bringing together SAP professionals across the Asia-Pacific region for two days of collaboration and learning.
The leading SAP community event in Asia-Pacific. Valuable for practitioners serving APAC markets or global implementations with significant APAC footprint.
Open linkSAP SE
May 12, 2026 – May 13, 2026
Virtual
Virtual experience running alongside SAP Sapphire Orlando featuring live keynotes and daily streaming from the show floor.
The virtual option makes Sapphire accessible globally. Keynotes and AI demos will be streamed live — essential viewing for anyone tracking SAP AI direction.
Open linkDeutsche Messe AG
Apr 22, 2026 – Apr 26, 2026
Hannover, Germany
World's largest industrial technology trade fair. SAP typically makes manufacturing and supply chain AI announcements here.
SAP uses Hannover Messe to showcase manufacturing AI and Industry 4.0 integrations. Relevant for customers in discrete and process manufacturing.
Open linkSAPinsider
Mar 17, 2026 – Mar 19, 2026
Las Vegas, NV
Independent SAP community conference focused on practical implementation guidance for SAP ERP, S/4HANA, and cloud solutions.
SAPinsider remains one of the most practitioner-focused SAP events. Sessions tend to be more candid about implementation challenges than vendor-run conferences.
Open linkForrester Research
Nov 1, 2025
Online
Forrester's evaluation of enterprise ERP vendors. Provides an independent assessment of SAP's AI capabilities versus competitors.
The Forrester Wave provides useful competitive context for SAP AI positioning versus Oracle, Microsoft, and Workday. Essential reading for customers evaluating their long-term ERP strategy.
Open linkGartner
Oct 1, 2025
Online
Gartner's annual evaluation of cloud ERP vendors including SAP S/4HANA Cloud. Covers completeness of vision and ability to execute.
SAP maintains a strong position in the Leaders quadrant. The AI and Joule capability assessment is particularly relevant for customers evaluating the S/4HANA Cloud roadmap.
Open linkIDC
Sep 1, 2025
Online
IDC's assessment of intelligent ERP capabilities including AI, automation, and analytics across major ERP vendors.
IDC's intelligent ERP assessment provides quantitative benchmarking of AI feature sets. Useful for building the business case for SAP AI investment.
Open linkMcKinsey & Company
May 1, 2025
Online
McKinsey's annual global survey on AI adoption in enterprises. Includes ERP-relevant findings on AI investment, ROI, and organizational readiness.
The McKinsey State of AI report provides the best independent benchmark for AI adoption rates and ROI claims. Essential context for any SAP AI business case.
Open linkASUG
Virtual
Regular podcast series covering SAP S/4HANA migration journeys, lessons learned, and best practices from practitioners.
One of the most reliable sources of unfiltered customer perspective on S/4HANA migration. Highly recommended for project teams and advisors.
Open link